Social Media

Social Media

Social media is how we share what is going on on campus right now. Our goal is to share authentic experiences and engage with prospective and current students, parents, community members, and alumni.

We have many academic and athletic areas already represented. To join an academic program, club or organization to the SHU Facebook network, fill out a Marketing Request Form. View our main campus social media pages below.

 
 

Social Media Policy

Siena Heights University maintains an official presence on the following social media sites:
Facebook, Twitter, LinkedIn, YouTube, Zenfolio, Instagram, Snapchat

Before creating a separate social media presence for your office or administrative department, consider whether you would be better served by working with the Office of Marketing and Communications to utilize Siena Heights’s primary social media existence.

By creating your own presence, you should be prepared to maintain it and keep it updated. Siena Heights University presences on social media sites are considered to be an extension of the official web site, and most guidelines that apply to the web site will also apply to your social media site.

To ensure the continuity of Siena Heights University online identity, if you are exploring the creation of your own office or administrative department presence on a social media site, please first contact the Office of Marketing and Communicatoins to discuss the process and address profile naming conventions, graphics needs, etc.

The Office of Marketing and Communications reserves the right to monitor, prohibit, restrict, block, suspend, terminate, delete, or discontinue access to any Social Media Site, at any time, without notice and for any reason and in its sole discretion.

 

 
Facebook
We recommend that the Office of Integrated University Marketing create Facebook Fan Pages. Administrator privileges for the page will be granted to the person or persons responsible for updating the page.

It is recommended that a member of the Office of Marketing and Communications hold an administrator position on any Facebook Page. The images for all Siena Heights University Facebook pages will maintain a consistent graphic identity and must be coordinated through the marketing office.

Facebook Fan Pages that do not follow these guidelines, or that are created without the involvement of the Office of Marketing and Communications, will not be linked from the college’s primary Facebook presence or from the college web site.

Siena Heights University Facebook Groups may be created at any time and those that usecollege graphics should be coordinated with the Office of Marketing and Communications. Please let the Office of Marketing and Communications know when the group is created so all university pages can be linked together.

Facebook Pages offer certain advantages over Facebook groups, but also come with additional responsibilities.

 

 
Twitter
Before creating your account, contact the Office of Marketing and Communications to discuss naming conventions. When possible, use a department e-mail address or alias when registering the account to ensure that a point of contact can always be reached.
 

 
LinkedIn
Siena Heights University maintains one official university page on LinkedIn for all Siena Heights University community members.
 

 
YouTube
If you would like a video posted to Siena Heights University YouTube channel, contact the Office of Marketing and Communications.
Liability
You are legally liable for what you post on your own site and on the sites of others. We encourage positive, constructive communication that does not attack individuals or groups. Siena Heights University approved social networking sites should not include:

  • Profanity
  • Derogatory/Defamatory comments (as they pertain to individuals, groups and institutions)
  • Sexually explicit materials (This includes sexually explicit language, materials, including photos, and links to sexually explicit material.)
  • Copyrighted material. (Do not share confidential or proprietary information or post other’s copyrighted material.)
  • Academic dishonesty
  • Potentially libelous and/or slanderous statements or those that attack faculty, students, staff or administrators of Siena Heights University by name or in general are prohibited.
  • Personal Information (Do not post phone numbers, email addresses, home or work addresses, last names, grades or related personal information of others).
  • Outside promotion of products or endorsements (Do not use Siena Heights University to endorse political parties, political candidates, products or causes).

If any comments or post contain the above, Siena Heights University reserves the right to remove them from our social network. This is why the Office of Marketing and Communications must remain as an administrator of all officially sanctioned university accounts.

Social Media

Social media is how we share what is going on on campus right now. Our goal is to share authentic experiences and engage with prospective and current students, parents, community members, and alumni.

We have many academic and athletic areas already represented. To join an academic program, club or organization to the SHU Facebook network, fill out a Marketing Request Form. View our main campus social media pages below.